What's New

March 14, 2017

Welcome to The Jungle

Marketing Tech News recently picked up a fantastic article written by Tom Miller, VP of Marketing for i.Predictus, that discusses how marketers can build a user-friendly marketing ecosystem and fine-tune their data funnels to be the most effective. Click the link below to read more: http://www.marketingtechnews.net/news/2017/mar/13/dont-let-big-data-make-your-head-spin-building-user-friendly-marketing-ecosystem/
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February 27, 2017

i.Predictus Wins AXIO Financial Account

Cedar Knolls, NJ (February 27, 2017) – Marketsmith Inc., the fast-growing, women-owned, data-driven integrated marketing agency, has won the business of AXIO Financial for its i.Predictus platform to accelerate their marketing and IT maturation to use their data smarter and more effectively through data consolidation and automation. AXIO deploys a proprietary digital marketing and voice technology-driven sales […]
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February 10, 2017

Monica C. Smith of Marketsmith Among The 100 Most Powerful People in New Jersey Business – One of Only a Chosen Few Women Honored by NJBIZ Magazine

Cedar Knolls, NJ (February 10, 2017) – Monica C. Smith, CEO of Marketsmith Inc., the nation’s fastest-growing, women-owned, data-driven integrated marketing agency, has been named among NJBIZ Magazine’s 100 Most Powerful People in New Jersey Business. According to the magazine, “We feel our Power 100 list reflects the most important, influential, successful and — of […]
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February 9, 2017

Marketsmith Buys Back i.Predictus Stock – Total Ownership on Track for 2018

Cedar Knolls, NJ (February 9, 2017) – Marketsmith Inc., the nation’s fastest-growing, women-owned, data-driven integrated marketing agency, has repurchased 20 percent of i.Predictus stock from its original investment team, bringing its ownership of the marketing software company to 88 percent as of January 1, 2017.   “For a software company to buy the majority of […]
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February 8, 2017

Data and Technology – the Other MVPs in Super Bowl LI

Philip Polchinski, i.Predictus Tom Brady may have driven the ball with a history-making 75-yard drive in overtime. But data and technology drove the game–from pregame to postgame, and every moment in between. Last week, the NFL was touting Super Bowl LI as the most technologically advanced contest in its 51 years. This weekend’s spectacular Falcons-Patriots […]
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February 24, 2017

Is All That Big Data Making Your Head Spin? Building a User-Friendly Marketing Data Ecosystem

Welcome to the Jungle! Welcome to today’s Marketing Data Ecosystem. It’s a myriad of data sources and tools that are supposed to help you to make more informed, “data driven” decisions; taking the guess work out of everything from media buying to sales and revenue attribution.  That said, in reality, it can seem like a […]
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